NBCU Academy is a journalism and content creation training program that builds a pipeline from classrooms to the newsroom and media industry. They also help professional journalists develop new skills and offer free online training and digital content, as well as hands-on programs at select campuses and in NBC News, MSNBC, CNBC and Telemundo newsrooms.
Leveraging the branded course identity we had previously created for NBCU Academy, we redesigned their entire website from the ground up. Our goals were to create an experience that better connects with their up-and-coming student and young professional journalistic audience.
After the design was completed we developed a new custom back-end CMS to give the NBCU Academy team maximum control in publishing articles, lessons, courses, events and programs.