Creative Fields: Featured

Versant Media Pressroom

We designed and developed a centralized digital newsroom for Versant Media to publish news releases across its family of properties. Built on WordPress Multisite, the platform gives each press division an independent CMS while maintaining a unified design system and shared infrastructure. This approach creates a scalable, flexible environment that streamlines content management and strengthens

Matthew Blaine Coaching

We developed the brand identity and microsite for Matthew Blaine Coaching, a leadership and executive compensation coach for finance professionals. Using our Cortype brand compass for preliminary discovery, we uncovered the brand’s personality and audience alignment to inform both identity and voice. The visual identity features a heptagon frame symbol representing wisdom, balance, and self-actualization,

NBC Legal Library

We redesigned and developed an internal SharePoint site for NBC News Legal to centralize department resources and documentation within NBCUniversal. The site reimagines the employee experience through a clear, intuitive interface aligned with NBC’s brand system, optimizing usability and access to key legal materials. Built with custom SharePoint components, it enhances accessibility and efficiency within

So Much Film

We redesigned and developed a new website for So Much Film, a studio led by Emmy-Award-winning documentarian Andrew Goldberg that produces documentary and non-fiction work for major broadcasters, including The Armenian Genocide and A Yiddish World Remembered. The redesign refreshed the studio’s online presence with a cinematic aesthetic that highlights its filmography and collaborators. Alongside

KellyCare Management

We created a care-aligned brand identity for KellyCare Management that reflects their mission of guiding families to trusted healthcare support. The comprehensive design system is expressed through a warm, personality-focused microsite and identity materials featuring the cardinal—an authentic symbol drawn from the founder’s personal roots. Together, they help KellyCare Management connect with partners and talent

NBCUniversal News Group

We designed and developed a unified digital platform for NBCUniversal News Group to serve as a central hub for press materials across multiple NBC divisions. Built on WordPress Multisite, the site allows each brand to maintain its own distinct CMS experience while sharing a cohesive visual framework. The result is a flexible, scalable infrastructure that

Saint Mary Grand

Saint Mary Grand is a comprehensive brand, design, and web campaign developed in collaboration with Fr. Andrew O’Connor to revitalize the presence of the nearly 200-year-old historic St. Mary Church in New York City’s Lower East Side as it prepares to celebrate its bicentennial. We expanded on Fr. Andrew’s original artwork to create a distinctive

Pathways Narrative

The Bill & Melinda Gates Foundation’s Pathways Narrative Project is a pilot initiative aimed at harnessing narrative change to drive programmatic and systemic transformation. Trasaterra developed a comprehensive suite of tools that included a web-based research application for narrative data collection and analysis, as well as a public-facing website to disseminate the project’s insights. Our

The Soane Foundation

The Soane Foundation supports Sir John Soane’s Museum in London through its programs which include lectures, travel, fellowships, and events. We designed and developed a revamped website to complement the visionary ideas of architect Sir John Soane. The site was built to facilitate and increase membership and fundraising.

Miras Search Partners

Miras Search Partners is a boutique Executive Search and Recruitment Firm with over 20 years of experience specializing in the Pharmaceutical & Biotechnology Industry. We created a new brand identity and website to communicate its sage expertise in pharma + biotech recruiting.

NBCU Academy Course Posters

We created original art to serve as a visual identity for NBCU Academy’s courses. Each poster visually communicates a particular topic. The posters were utilized in creating the new website for NBCU Academy which we also designed.

NBCU Academy

NBCU Academy is a journalism and content creation training program that builds a pipeline from classrooms to the newsroom and media industry. They also help professional journalists develop new skills and offer free online training and digital content, as well as hands-on programs at select campuses and in NBC News, MSNBC, CNBC and Telemundo newsrooms.

NBC News Studios

NBC News Studios is a full-service production company that specializes in documentary storytelling and the occasional scripted project for platforms both inside and outside of NBCUniversal. Trasaterra created a dynamic new website to feature Studios’ world-class documentary film projects.

Mazzola Lindstrom

Mazzola Lindstrom LLP is a legal firm with offices in New York and Los Angeles that represents US and international clients in litigation, arbitration, mediation and complex transactions. We created a new brand identity to reflect ML’s balance of creativity and classic refinement. The website expanded on those themes and was designed to communicate the

New Narratives

New Narratives is a women-led non-profit organization that builds local news media through support for independent journalism and business model building in the Global South. We created the original visual identity and the most recent evolution of the brand, and subsequently translated the redesigned identity into the organization’s website to reflect the vision.

The Winter Show Online Benefit

Many art fairs were postponed for the 2020-21 season because of the ongoing pandemic. The Winter Show, A Benefit for the East Side House, sought to maintain the continuity of its 67 year old Park Avenue Armory show by holding their annual event online. Building on our prior designs in collaboration with the Group M

Schoen Cooperman Research

Schoen Cooperman Research is a strategic consulting firm that helps its political, corporate, and advocacy clients execute change initiatives. The firm was formerly known as Schoen Consulting. We created a new brand identity to highlight SCR’s transition which showcases Carly Cooperman as partner with Doug Schoen (a well-known political analyst and founder of the company).

Logofolio

We pride ourselves on creating distinct brand identities which express the core values of our clients. Below is a comprehensive selection of our logo work.

Olde Hope

Olde Hope is recognized as a leading source for exceptional examples of American folk and decorative arts and maintains one of the largest and finest inventories in the country. We created a new logo that combines classic elegance with contemporary style and communicates the confidence that comes with experience. We applied the identity in our

Certified Welcoming

Certified Welcoming is a certification for cities. We created the naming, logo, identity and brand book for the program. We designed a manual that lays out the guidelines and recommendations for welcoming newly-arrived immigrants into communities. It’s intended for municipal administrators around the country.